Strategic brand management, brand communications, consumer behaviour and culture, and marketing data analytics are the themes for BA (Hons) Marketing and Brand Management with Foundation Year at Greenwich, London. Course notes mention live briefs, a digital marketing suite and collaborative tools for group projects, giving the study an agency feel. A foundation year comes first as a supported step into higher education. It is listed as full-time weekday study, with a January 2027 intake. Year Zero entry is listed as five GCSEs at grades A*–C, with each application assessed individually. Retail supervisors, small-business owners and anyone already doing informal marketing who want a brand-focused degree may find the foundation route easier to start. AF Education gives England-resident UK home students free help with Student Finance England, including the new January 2027 funding route.
Key facts
- Award / level
- BA (Hons) (Bachelors)
- Study mode
- Full time
- Schedule options
- Weekday
- Location
- At the Greenwich campus in London
- Upcoming intake
- January 2027
- Foundation year
- Yes — included in this course title
- Awarding university
- University of Greenwich International College
- Partner pathway
- OIEG
Who this course is for
This suits mature students and career changers who want BA (Hons) Marketing and Brand Management but need a foundation year before degree-level study.
Entry routes for mature students
Year Zero entry is five GCSEs at grades A*–C, with each application assessed individually. AF Education will confirm the evidence you need.
Funding with Student Finance England
AF Education is a free service for England-resident UK home students — not international applicants. For eligible courses, a Tuition Fee Loan is paid directly to the university and a Maintenance Loan is paid to you for living costs. Eligibility depends on residency and previous study; use our free eligibility checker before you apply. For most courses starting on or after 1 January 2027, you apply through Student Finance England’s new Lifelong Learning Entitlement (LLE) service.
Check your Student Finance eligibility — free, takes about 2 minutes.
How often you study
Full-time weekday study is listed in London. Most courses AF Education supports need 1 to 2 campus days a week, usually about 2 to 4 hours a day, so many students keep working. Your exact timetable is confirmed before you enrol.
Career and progression
AF Education does not guarantee jobs or progression. The degree aims to build knowledge and transferable skills valued across related roles.
Course overview from University of Greenwich International College
About BA (Hons) Marketing and Brand Management with Foundation Year
The BA (Hons) Marketing and Brand Management with Foundation Year sits on the University of Greenwich International College pathway as a full-time bachelor's option for eligible UK students. The foundation year is framed as a supported first step into higher education before the main marketing and brand management stages on a weekday timetable.
Subject themes drawn from existing details include strategic brand management, brand communications, consumer behaviour and culture, and marketing data analytics, alongside opportunities to work on live briefs. Programme notes also reference practical spaces such as a digital marketing suite and collaborative tools used for group projects, giving a sense of agency-style practice rather than purely theoretical study.
This route can suit mature learners and career changers aiming at brand, communications, or junior marketing roles, as well as applicants who need preparatory study before Level 4.
This International College pathway is for UK home students, and Student Finance England funding may apply if you meet the eligibility rules. An AF Education adviser can help you compare this brand-management foundation route with other Greenwich-linked marketing degrees and plan the next application step honestly. Compare related courses carefully so you apply to the award level, study mode, and timetable that match your prior learning and weekly commitments as a UK applicant.
BA (Hons) Marketing and Brand Management with Foundation Year is available at London. Campus details and map links are below.
Available Campuses for BA (Hons) Marketing and Brand Management with Foundation Year
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Greenwich
Bounty House, Creek Road, Greenwich, SE8 3DE
View on Google mapsUpcoming intake Jan 2027
Campus locations on the map
Entry Requirements for University of Greenwich International College
These requirements are indicative only and subject to change. Each application is dealt with on an individual basis. Year Zero (foundation year) Five GCSEs at grades A*–C Year One 80 UCAS points…
How AF Education helps
AF Education support is 100% free for students. We help you check eligibility, choose a suitable course and campus, prepare documents, and submit your application — with clear next steps for Student Finance England where relevant.
FAQs about this course
Is a foundation year included?
Yes. This course includes a foundation year before the main degree stages.
How is the course delivered?
The schedule is Weekday (Full time).
Can mature students apply?
Yes. Mature applicants are often considered through work-experience routes with a CV, references and an interview where required.
Can I get Student Finance England for this course?
AF Education gives England-resident UK home students (not international applicants) free help applying for Student Finance England on eligible courses. Check your eligibility free before you apply.
Is student finance different for a January 2027 start?
Yes.
Register your interest
Register your interest in under 2 minutes. 100% free — we never charge you anything. A dedicated advisor will contact you to check eligibility and guide you through enrolment for BA (Hons) Marketing and Brand Management with Foundation Year.
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